When talking about the history of the nation, the Tata group is a name that comes up again and again. Celebrating the momentous occasion of 75 years of independence offered an opportunity to dive into the incredible links between Tata and the story of India.
We created a social media campaign titled #IndiaByTata, featuring all the Tata businesses established in the pre-independence era, with the reminder: Long before Independence, we were building an Independent India.
Pretty much what Tata wanted to say.