The Crayons Network

The Maharaja Film

Client

TATA Air India

Category

TVC

Year

2022

The Maharajah is an iconic mascot with more than 7 decades of history, featuring in some of Air India’s most iconic and delightful ads over the years. So, when Tatas took over Air India, we relived the Maharajah, which incidentally was created by them, using some of his most famous appearances, in an equally delightful way.

The Maharaja film

1

OVERVIEW
All Case Studies